Taking cleaning from the backstage to the frontstage
In a global pandemic with enhanced focus on hygiene, cleaning is moving from backstage to frontstage. This shift is not only about safety, but also a way for businesses to communicate professionalism and quality post Covid19. As a cleaning equipment company, it is essential that Nilfisk is able to respond to this new reality and ‘own’ part of the new global agenda around cleaning.
As the world needs to clean more, we need to apply innovative, tech-enhanced solutions that will not only make cleaning more efficient and cost-effective, but also more sustainable.
That is why Nilfisk is starting a new conversation around the concept; Clean is Changing and four underlying dimensions of the new clean.